When turning heads and owning a stage, Taija New, known as the Newbian King, redefines what it means to be a powerhouse in the Rhythmic Pop world. Hailing from Springfield, Massachusetts, she has carved a path from humble open mic beginnings to sharing stages with Jennifer Hudson and Todrick Hall. With the confidence and creative flair reminiscent of Nicki Minaj, Taija blends sharp lyricism, polished delivery, and unapologetic individuality. Her latest single, “CLAPPAS,” released on January 10, is no exception. It’s an electrifying anthem that demands attention.
Taija’s vocals on “CLAPPAS” are crisp and self-assured, a perfect marriage of rhythmic precision and dynamic energy. She exudes a playful yet assertive vibe, channeling the carefree confidence of Miami nights. Her cadence feels natural and commanding, delivering each line with a charisma that invites you to revel in the moment. Much like Minaj, Taija’s personality shines through in every note, balancing boldness and undeniable charm.
The production of “CLAPPAS” is a standout feature. An infectious beat anchors the track, weaving rhythmic pop with a pulse of nostalgia, all while staying fresh and modern. Layered instrumentation—vibrant synths, percussive snaps, and a groove-laden bassline—adds depth to the soundscape, making it impossible to resist moving to the rhythm. The careful interplay of each element creates a sonic experience that feels as polished as it is organic, a testament to Taija’s dedication to her craft.
With a track record of defying norms and earning accolades like a Grammy Award consideration for her 2023 single “Over Your Allure,” Taija is an artist who consistently pushes boundaries. “CLAPPAS” is more than a song; it’s a declaration of her reign as a Newbian King—a true rhythmic pop force ready to claim her throne.
Listen to “CLAPPAS” on Spotify
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